Most network marketers go into mental hibernation during the holidays, but the top income earners know that this is the best time to build. Think about all the Christmas parties you will be attending and all the potential distributors/associates you will meet. If you are prepared, you will discover that there are a lot of people looking for a way to make some extra money during the holidays.
Okay, so here are some tips:
1. Start conversations - have some ready questions such as: "What do you think of this crazy economy?" "I never thought I'd see the day when financial institutions were failing - can you believe it?" "Have you been affected by any of that?" "And can you believe all the layoffs?" "There are going to be a lot of hurting people out there - are you facing layoffs in your company?" "This is the toughest holiday season I've seen in years - most people are scrapping by and don't have extra money - you probably know people who are really struggling?" The idea behind the questions is to help them see the pain in their own lives and others, so that later you can bring them a solution - your network marketing business.
2. Use F.O.R.M. in your conversations - The F stands for Family - so ask questions about their family. The O stands for Occupation, so ask questions about their work. The R stands for recreation, so ask about traveling and hobbies. The M stands for Money, so ask about how they are feeling about the economy, good investments they have found, and their feelings about the future. Again, you are stirring up pain areas that can be alleviated by your business.
3. Have samples and marketing materials in your car - Be ready at all times. You never know when you are going to meet your next top distributor. If you find that they are interested, run out to the car and bring them in some information and then set up a follow-up time by phone or in-person.
If you do these things during this Christmas season, even if people don't join you until after the first of the year, you will have a great launch for the new year and be way ahead of all those people who took a break. Remember that if you don things now that others won't, you'll be able to do things later that others can't!
Have a great and prosperous Christmas season.
Rod
