Monday, October 10, 2011

You've Got to Believe it Before You See it!

One of the main reasons I believe people fail in network marketing is that they don't believe. They don't believe in the industry and in many cases are embarrassed about being involved in network marketing. This lack of belief insures their eventual failure. So, how is your belief level? Let's take a little test:

1. When you are working your business, do you ever feel like you're doing something that's not quite above board?

2. Do you ever beat around the bush, when someone asks you about your business?

3. Have you ever felt uncomfortable contacting someone because of what they might think?

4. Have you ever hidden the fact that you are involved in network marketing?

5. Do you ever think that maybe you aren't right for network marketing or that it isn't right for you?

If you said yes to any of these questions, then you need to work on your belief level in order to become successful.
Here are some statistics that should help improve your belief system:

o Network marketing is over 50 years old and is legal in all 50 states and 130 countries.
o The network marketing industry does about $100 billion in retail sales annually.
o There are approximately 50 million distributors worldwide (7 million in the U.S.).
o An estimated 50,000 people join network marketing companies weekly.
o Business Start-Ups Magazine (a division of Entrepreneur Magazine), rated Network Marketing as one of it's 100 Best Businesses to Start.
o Amway the largest of the multi-level/network marketing companies was recently ranked as the #4 household and personal products companies. Only Proctor and Gamble, Colgate-Palmolive, and S.C. Johnson & Son were larger.
o In a recent comparison, publicly traded network marketing companies outperformed both the Dow and S&P 500 by nearly 80%!
o In Entrepreneur Magazine they wrote, "Literally thousands of people are realizing annual incomes in excess of $100,000."

Now let's look at some simple facts that support the importance of network marketing:

o There is no work security anymore. As Denis Waitley says, this is a free agent world. If you don't look out for yourself, no one else will.
o The Social Security System is in trouble and chances are most of us will never see a penny in benefits. If we do, it will be so small that we would be living only slightly above the poverty level.
o On average, Americans are saving only 4% of their income and Canadians only 1.9%.
o Credit card and consumer debt are at an all time high.
o Americans are refinancing their homes at a record pace, which means they won't have the equity they need at retirement.
o Science and medicine is keeping us alive longer, but we are getting sicker as time goes on. Healthcare costs are at an all time high and will continue to rise as the boomers get older.
o Taxes are killing both American and Canadian families, forcing spouses to both work and sometimes work part-time on the side, just to keep up.
o Parents are working longer hours and spending less time together and with their children, which is likely a big factor in the huge increase in divorces, teen pregnancies, teen alcoholism/drug abuse, and runaways.

What does network marketing offer as a solution to these problems?

o A positive, supportive environment in which to work.
o Unlimited income potential.
o Part-time effort can generate a solid full-time income.
o Work from home, so no need to be away from the family.
o Great family business, where the kids can learn about business and money.
o Spouses can dream together and work towards those dreams.
o Excellent tax benefits.
o In a short period of time (2 to 5 years) people can secure their financial future with a long-term residual stream of income.
o Residual income can result in more free time to spend with family and enjoying life.
o Network marketing companies that offer health products, are providing a potential answer to the healthcare problems - healthier people means less stress on the healthcare system.
o Network marketers can help people get control of the financial life and reduce financial pressures.
o Great opportunity for personal growth - communications, business practices, negotiations, budgeting, public speaking, human relations, advertising, public relations, marketing, sales, etc. It's one of the great personal growth courses in existence. The best part is that you earn while you learn and grow.

Ok, let's think about this realistically. You only have so many ways to make money:

1. Job - you will get paid about 25% of what you are worth, because that's all the company can afford to pay you. Plus, no matter how valuable you think you are, they will downsize you or replace you with technology at the first available opportunity. When you get too old to be productive they will figure out a way to discard you with very little in retirement benefits. They are using you! Studies have shown that between 70% and 90% of Americans hate their job. Pre-work week stress causes more people to die of heart attacks on Monday morning that any other day of the week (guess people would rather die than go to work).

2. Traditional business - you can start or buy your own business. This requires a great deal of up-front and on-going capital. You will have to work the business full-time, which usually means taking a huge financial risk. Most traditional business owners do not make much money during the first couple of years in business. As the business grows it will require hiring and managing employees, which results in the headaches of payroll, benefits, and taxes. More employees means more office space, furniture, equipment, and operational costs.
Basically the headaches just get bigger as the business gets bigger. Statistially 65% of new traditional businesses will fail with the first 2 years and 85% within 5 years.

3. Franchise - if you have big bucks (average $45,000 franchise fees, plus capitalization) you could start a franchise. McDonald's, the most successful franchise, will run you $250,000 to $500,000 for the franchise fees and around $2 million for capitalization. The worst part is that the average single franchise owner, after
2 years in business earns $100,000 to $200,000 a year.
That's not much money to work 18 hour days managing teenagers. Successful network marketers can earn that within 2 years and they don't have to work 18 hour days or take the huge financial risk.

4. Investments - many people have made fortunes in the stock market, but of course you have to have money and be in a position to risk it. It's less risky than gambling, but these days, not much. Plus, in order to do it right, you either have to entrust your money to a so called "financial expert" (most of whom are living month to month with high credit care debt just like you and me) or you have to spend hours each day studying the market in order to make good decisions.

5. Rob a bank - big money can be made with careful planning and the right team of people. However the risk is high and the downside is ugly - sharing a dark cell with Big Buck or Bad Bertha.

6. Network Marketing - low start-up costs, low risk, no experience necessary, great training and support, proven business and marketing systems, can work part-time in the beginning, no overhead, no employees, low stress, great tax advantages, unlimited residual income potential, time freedom, personal growth, travel, and fun.

Now, given those choices, which one would you choose?

Which one do you think your friends and family members would choose? Network marketing is easily the best choice.

According to CNN, a new home-based business is started every 11 seconds. Since, network marketing is unquestionably the best home-based business, there are literally millions of people out looking for what you have to offer. Your job is to sift through those who aren't looking and find those who are. Then do the best job you can of presenting your business, so that they can make an educated decision.

Franchising was the last evolution of business. Network marketing is the next. In the future there will be two classes of people, those who have networks and those who don't! In which class do you want to be?