Wednesday, May 18, 2011

The Reason 97% Fail

One of the biggest challenges in network marketing is retention. Approximately 97% of those who join network marketing companies never make any money. One of the reasons for this is that people are not trained properly. The most common scenario is that a person joins a company with a friend or family member, who doesn't know any more about network marketing than they do. Then they are told to make a list of 100 or 200 people and start contacting them. This is like telling the person who wants to be a brain surgeon to go ahead and operate on someone. I certainly wouldn't want to be her patient! Just as I wouldn't want to be the person who is contacted by this new network marketer, because likely they are going to vomit information all over me and that's nasty.

So, what's the answer? Proper training during their first 30 days. Don't let your new distributors talk with anyone until they have been trained. The challenge is how do you train them? Most people use a shot gun approach - they shoot two barrels of information at the new distributor, which is a little like trying to get a drink from a fire hose. The best way is to train them in skills where they are not already proficient, but how do you know this? I suggest that you use the PE Profile. It's a great tool developed by Ri Training that identifies 50 skills of the top income earners. It quickly shows you or your new distributors where they are proficient and where they are not and makes training a piece of cake.

The PE Profile is $99 on the RiTraining site, but I've arranged for a special price of just $25 or you can get the book Six Figures in Six Months and the profile for $30. Go to my team training site, www.TheTVW.com and click on Distributor Training, Step One, and PE Profile. You'll also find a PDF download of the PE Profile Guidebook, which will help you understand the 50 skills and how to improve them.

If you are a network marketing leader, this is a powerful tool that could increase the retention rate in your team. If you are a struggling network marketer, this will help you identify the areas you need to work on in order to become a top income earner. Order your PE Profile today and take the first step to a six figure plus income.

If you are looking for a network marketing opportunity, e-mail me at Rod@TheTVW.com. I'd love to work with you to build a big time residual income and the life of your dreams.

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