After 7 years of retirement from network marketing business building, I'm back. Seven years ago I retired with a very nice full-time residual income to pursue my goals in ministry and writing. I'm still very happily pursuing those goals, so what could possibly attract me back into the business building. Only the most amazing product and opportunity I've seen in 29 years!!!
I'm excited and ready to build another large network and residual income stream, primarily through the internet. I've already recruited a friend of mine who is a top internet marketing guru. We are in the process of developing a team marketing and training system. What I'm looking for now are people who are serious about making money in network marketing. If you are finally ready to make some very BIG money in network marketing and help a bunch of other people do the same, then e-mail me by clicking HERE to learn more. Please, no lookie loos. Only the serious need respond.
Friday, September 26, 2008
Thursday, September 25, 2008
Make Money Prospecting
Over the last 29 years in network marketing, I’ve used just about every possible method of prospecting. I’ve worked my warm market, cold prospected, purchased leads, advertised in the newspaper, mailed letters to business people, passed out videos and audios, placed opportunity cards on car windows and handed them to people, posted flyers with tear off strips, and advertised on the internet, just to name a few. In every case, it cost me both time and money to prospect, but if it produced results, the investment was valid. However, recently I’ve discovered a way to have my cake and eat it too. I’ve found a system that pays me to prospect for my network marketing business. Now, that’s what I’m talkin’ about!!!
It’s called a funded business system – meaning that the system funds itself (and you). Here’s how it works. You create a book or e-book that every network marketer would want. If you have the idea, but not the writing abilities, e-mail me and I’ll write it for you. Next, you set up a web system that teases the reader about the book and offers a 5 to 10 day free training, which is delivered by autoresponder. In this training you give the reader some of the key ideas from your book and then sell them on the benefits of buying the book. Each e-mail should include an ordering link. The system will take the order with payment (by credit card or PayPal) and instantly deliver the e-book or promise delivery of the book.
Here’s the exciting part – each person who subscribes to the free training and purchases a book is someone interested in network marketing. They are typically in one of three places: (1) Looking for a company – in which case, you could present your network marketing business; (2) Already with a company, but not completely happy and would be open to looking at alternatives – in which case, you would present your business; (3) Already with a company and completely happy – in which case, you would keep them in a database and revisit every 4 to 6 months (as the average network marketer will change companies every 6 to 12 months until they hit it big or quit the industry). The book and autoresponder training will position you as an industry authority, which sets you apart from other network marketers.
All you have to do is get the word out about your book. You can advertise on the many free classified sites, post information in the various MLM forums, start your own blog, or write articles like this one and submit it to network marketing resource sites. Once you’ve put the system into action, it will produce for you – both leads and income, which you can then use to fund other sources of marketing for your business.
This almost seems too good to be true and if I hadn’t seen the results with my own eyes (and bank account), I’m not sure would believe. A funded business system is a great way to build a network marketing business and make some extra money on the site. It’s particularly good for the person who has just joined a company, as it typically takes a few weeks to a few months to start making money in a network marketing business. By using a funded business system, they can generate leads and a quick income, which just might be what they need to stay in business.
Now, if you don’t want to go through the hassle of developing your own funded business system – writing the book or e-book, developing the web system, writing all the autoresponder trainings, securing a merchant or PayPal business account, and then monitoring the system to make sure that it’s working – then you can use an already established system, such as Magnetic Sponsoring. This system offers a power-packed e-book I’ve written and a powerful marketing system. You pay a one time fee for the book and get the marketing system for FREE.
I started using some of the elements of a funded business system back in 1995 and they helped me build a large and lucrative international organization in a short amount of time. However, I was disappointed as there were still some missing pieces to the puzzle. Magnetic Sponsoring has pulled all the pieces together
So, whether you develop your own funded business system or utilize Magnetic Sponsoring, your marketing life will change. Instead of paying for all those overpriced leads or advertising that may or may not produce, you can now get paid to prospect.
It’s called a funded business system – meaning that the system funds itself (and you). Here’s how it works. You create a book or e-book that every network marketer would want. If you have the idea, but not the writing abilities, e-mail me and I’ll write it for you. Next, you set up a web system that teases the reader about the book and offers a 5 to 10 day free training, which is delivered by autoresponder. In this training you give the reader some of the key ideas from your book and then sell them on the benefits of buying the book. Each e-mail should include an ordering link. The system will take the order with payment (by credit card or PayPal) and instantly deliver the e-book or promise delivery of the book.
Here’s the exciting part – each person who subscribes to the free training and purchases a book is someone interested in network marketing. They are typically in one of three places: (1) Looking for a company – in which case, you could present your network marketing business; (2) Already with a company, but not completely happy and would be open to looking at alternatives – in which case, you would present your business; (3) Already with a company and completely happy – in which case, you would keep them in a database and revisit every 4 to 6 months (as the average network marketer will change companies every 6 to 12 months until they hit it big or quit the industry). The book and autoresponder training will position you as an industry authority, which sets you apart from other network marketers.
All you have to do is get the word out about your book. You can advertise on the many free classified sites, post information in the various MLM forums, start your own blog, or write articles like this one and submit it to network marketing resource sites. Once you’ve put the system into action, it will produce for you – both leads and income, which you can then use to fund other sources of marketing for your business.
This almost seems too good to be true and if I hadn’t seen the results with my own eyes (and bank account), I’m not sure would believe. A funded business system is a great way to build a network marketing business and make some extra money on the site. It’s particularly good for the person who has just joined a company, as it typically takes a few weeks to a few months to start making money in a network marketing business. By using a funded business system, they can generate leads and a quick income, which just might be what they need to stay in business.
Now, if you don’t want to go through the hassle of developing your own funded business system – writing the book or e-book, developing the web system, writing all the autoresponder trainings, securing a merchant or PayPal business account, and then monitoring the system to make sure that it’s working – then you can use an already established system, such as Magnetic Sponsoring. This system offers a power-packed e-book I’ve written and a powerful marketing system. You pay a one time fee for the book and get the marketing system for FREE.
I started using some of the elements of a funded business system back in 1995 and they helped me build a large and lucrative international organization in a short amount of time. However, I was disappointed as there were still some missing pieces to the puzzle. Magnetic Sponsoring has pulled all the pieces together
So, whether you develop your own funded business system or utilize Magnetic Sponsoring, your marketing life will change. Instead of paying for all those overpriced leads or advertising that may or may not produce, you can now get paid to prospect.
Tuesday, September 16, 2008
Training Yourself for Success
As Denis Waitley puts it, we are all born winners and then trained to fail. If you want to break that failure chain that binds so many people, you'll need to train yourself for success. Why would you want to do this instead of staying in your nice cozy comfort zone? How about, more money, better relationships, more friendships, better health, more fun!
Sound good? Here are the steps you'll need to take to train yourself for success:
1. Prepare Your Mind - your mind is like a garden. You can either grow beautiful flowers or weeds. Either will grow just fine. If you prepare your mind, plant good seed, fertilize and water, weed your garden regularly, and then harvest at the right time. Whatever goes into your mind willdictate what comes back out.
An old biblical principle that has been used in the business world for years is, as a man thinketh, so is he. What this means is that you will become what you think about most. If you think you are fat, you will get fatter in order to fulfill the picture in your mind. If you see yourself as a financial failure, you're mind will continue to recreate that picture in your life.
So, what you are going to need to do first is to quit putting garbage into your mind - newspapers, radio, television, trashy books and movies, etc. You're mind stores it all and it affects your ability to succeed.
Instead start putting good stuff in - motivational and inspirational books and tapes, classes at the local community college, seminars, teleconferences, bible studies, church, etc. If you put good stuff in, you'll get good thoughts back out. My books, The Ideal Business and The Twelve Power Secrets for Network Marketing Success are perfect for building belief and becoming confident in what you are doing.
Next, you need to change your mental picture. Take a piece of paper and describe in detail your perfect life. When you're finished, read the description out loud and picture it in your mind. Feel the emotions of excitement, fulfillment, accomplishment, and so on. Now, when you start each new day, read your life description, so that your mind can work that day to move you closer to fulfillment of that mental picture. Take a little time each day to close your eyes and visualize your perfect life. By doing this you make it reality in your mind. It has been proven through many scientific studies that the mind cannot tell the difference between reality and a vivid mental picture.
By preparing your mind for success, you are about 90% there. A properly prepared mind will enable you to focus on your business, family, health, spiritual life, with incredible clarity. You'll be amazed at what happens.
2. Prepare Your Body for Success - success takes time, energy, and brainpower. It's not going to be possible if you are tired and worn down. Make sure that you are eating a healthy diet, exercising daily, and taking good nutritional products. It's time to develop a lean, mean fat burning success machine.
3. Prepare Your Business for Success - make sure that you have received the training that you need in order to succeed. You should know what to say or ask in order to get someone interested in your business. You should be able to handle the basic objections - network marketing, time, money, sales, etc. You should be able to answer common questions about your company, the products or services, compensation plan, getting started, etc. You should have in place a system that generates leads on a weekly basis. You should have a list of at least 100 people you know and be contacting them regularly via phone, mail, e-mail, fax, and in-person.
You should be able to do a 3-way call with both your upline and downline. You should know how to train a new downline distributor. You should know the difference between a legal network marketing (or multi-level) company and an illegal pyramid. You should have a strong enough belief system in your company and it's products or services that people who say negative things about your business, don't bother you.
You should be able to give a presentation to one person or a large group.
In this new era of network marketing, it would also make sense to become internet savvy and have a internet prospecting system. I just introduced a great new system, The 2 Percent Plan, that will help you generate leads, get paid to do it, and learn how to build a large and lucrative network marketing business.
If you can't do these things, you need to immediately contact your upline leaders and have them coach you.
Next, you need to have the tools necessary to succeed. You will need a telephone with a flash key, 3-way calling and call waiting on the phone, if you have a family (particularly teenagers) you should have a separate line put in for your business, voice mail or answering machine, company voice mail (if available), Internet access, company literature and marketing materials. If you are part-time (under 20 hours a week), you should have enough supplies on hand to hand-out or mail at least 20 new information packets per month. Keep a small portable filing system in your car, filled with marketing materials, so that when you encounter a great prospect, you'll have what you need.
Every day treat your business like it were a multi-million dollar company. Set up a work schedule at the beginning of each week and stick to it every day. Consistency is one of the major keys to success in network marketing. Treat your business like a BIG BUSINESS and it will eventually pay you like a big business. Treat it like a hobby and it will pay you like a hobby. It's your choice.
Work through fear. When you run up against fear - making those initial contacts, follow-up calls, public presentations - run over it! As Nike says, Just Do It! and the fear will go away. The more you do what you fear, the more fearless you become. Soon, nothing will get the way of your success.
Prepare, Prepare, Prepare - your mind, body, and business. The better you prepare, the greater the success. The quicker you get started with the preparation and resulting action, the quicker you will start seeing the success you seek - checks, bigger checks, pin levels, awards, and rewards.
Sound good? Here are the steps you'll need to take to train yourself for success:
1. Prepare Your Mind - your mind is like a garden. You can either grow beautiful flowers or weeds. Either will grow just fine. If you prepare your mind, plant good seed, fertilize and water, weed your garden regularly, and then harvest at the right time. Whatever goes into your mind willdictate what comes back out.
An old biblical principle that has been used in the business world for years is, as a man thinketh, so is he. What this means is that you will become what you think about most. If you think you are fat, you will get fatter in order to fulfill the picture in your mind. If you see yourself as a financial failure, you're mind will continue to recreate that picture in your life.
So, what you are going to need to do first is to quit putting garbage into your mind - newspapers, radio, television, trashy books and movies, etc. You're mind stores it all and it affects your ability to succeed.
Instead start putting good stuff in - motivational and inspirational books and tapes, classes at the local community college, seminars, teleconferences, bible studies, church, etc. If you put good stuff in, you'll get good thoughts back out. My books, The Ideal Business and The Twelve Power Secrets for Network Marketing Success are perfect for building belief and becoming confident in what you are doing.
Next, you need to change your mental picture. Take a piece of paper and describe in detail your perfect life. When you're finished, read the description out loud and picture it in your mind. Feel the emotions of excitement, fulfillment, accomplishment, and so on. Now, when you start each new day, read your life description, so that your mind can work that day to move you closer to fulfillment of that mental picture. Take a little time each day to close your eyes and visualize your perfect life. By doing this you make it reality in your mind. It has been proven through many scientific studies that the mind cannot tell the difference between reality and a vivid mental picture.
By preparing your mind for success, you are about 90% there. A properly prepared mind will enable you to focus on your business, family, health, spiritual life, with incredible clarity. You'll be amazed at what happens.
2. Prepare Your Body for Success - success takes time, energy, and brainpower. It's not going to be possible if you are tired and worn down. Make sure that you are eating a healthy diet, exercising daily, and taking good nutritional products. It's time to develop a lean, mean fat burning success machine.
3. Prepare Your Business for Success - make sure that you have received the training that you need in order to succeed. You should know what to say or ask in order to get someone interested in your business. You should be able to handle the basic objections - network marketing, time, money, sales, etc. You should be able to answer common questions about your company, the products or services, compensation plan, getting started, etc. You should have in place a system that generates leads on a weekly basis. You should have a list of at least 100 people you know and be contacting them regularly via phone, mail, e-mail, fax, and in-person.
You should be able to do a 3-way call with both your upline and downline. You should know how to train a new downline distributor. You should know the difference between a legal network marketing (or multi-level) company and an illegal pyramid. You should have a strong enough belief system in your company and it's products or services that people who say negative things about your business, don't bother you.
You should be able to give a presentation to one person or a large group.
In this new era of network marketing, it would also make sense to become internet savvy and have a internet prospecting system. I just introduced a great new system, The 2 Percent Plan, that will help you generate leads, get paid to do it, and learn how to build a large and lucrative network marketing business.
If you can't do these things, you need to immediately contact your upline leaders and have them coach you.
Next, you need to have the tools necessary to succeed. You will need a telephone with a flash key, 3-way calling and call waiting on the phone, if you have a family (particularly teenagers) you should have a separate line put in for your business, voice mail or answering machine, company voice mail (if available), Internet access, company literature and marketing materials. If you are part-time (under 20 hours a week), you should have enough supplies on hand to hand-out or mail at least 20 new information packets per month. Keep a small portable filing system in your car, filled with marketing materials, so that when you encounter a great prospect, you'll have what you need.
Every day treat your business like it were a multi-million dollar company. Set up a work schedule at the beginning of each week and stick to it every day. Consistency is one of the major keys to success in network marketing. Treat your business like a BIG BUSINESS and it will eventually pay you like a big business. Treat it like a hobby and it will pay you like a hobby. It's your choice.
Work through fear. When you run up against fear - making those initial contacts, follow-up calls, public presentations - run over it! As Nike says, Just Do It! and the fear will go away. The more you do what you fear, the more fearless you become. Soon, nothing will get the way of your success.
Prepare, Prepare, Prepare - your mind, body, and business. The better you prepare, the greater the success. The quicker you get started with the preparation and resulting action, the quicker you will start seeing the success you seek - checks, bigger checks, pin levels, awards, and rewards.
Friday, September 12, 2008
FREE Network Marketing Leads
How many times have you seen FREE leads advertised, only to find out that they aren't really free or if they are free, they are worth what you paid for them? The difficult part is that if you are going to build a large network marketing business, you must have leads.
Back in 1995 I pondered this exact issue and began developing what is now referred to as a funded business proposal. There are several popular funded business proposal programs - Magnetic Sponsoring, Renegade Marketer, and others. The idea here is that you market an informational product (book or e-book) that is attractive to people interested in network marketing. If they purchase the product, you (as an affiliate) earn a commission, which can then be used to offset your network marketing business costs or for additional marketing.
The best part about a funded business proposal is that you generate your own leads and they are all people interested in network marketing. The key is to learn how to convert those leads into distributors or associates in your network marketing business. That's how you use a funded business proposal to build a massive network.
Although I think that Magnetic Sponsoring and Renegade Marketer are excellent programs, I felt that they did not have enough emphasis on building a network marketing business, so for the last 6 months a business partner and I have been developing a new funded business proposal called The 2 Percent Plan. This program has all the features of a standard funded business proposal, but also has extensive training for converting leads and building a large and lucrative network marketing business.
So, if you want real FREE leads and the opportunity to get paid to generate them and solid training from a seasoned professional network marketer, then check out The 2 Percent Plan.
Back in 1995 I pondered this exact issue and began developing what is now referred to as a funded business proposal. There are several popular funded business proposal programs - Magnetic Sponsoring, Renegade Marketer, and others. The idea here is that you market an informational product (book or e-book) that is attractive to people interested in network marketing. If they purchase the product, you (as an affiliate) earn a commission, which can then be used to offset your network marketing business costs or for additional marketing.
The best part about a funded business proposal is that you generate your own leads and they are all people interested in network marketing. The key is to learn how to convert those leads into distributors or associates in your network marketing business. That's how you use a funded business proposal to build a massive network.
Although I think that Magnetic Sponsoring and Renegade Marketer are excellent programs, I felt that they did not have enough emphasis on building a network marketing business, so for the last 6 months a business partner and I have been developing a new funded business proposal called The 2 Percent Plan. This program has all the features of a standard funded business proposal, but also has extensive training for converting leads and building a large and lucrative network marketing business.
So, if you want real FREE leads and the opportunity to get paid to generate them and solid training from a seasoned professional network marketer, then check out The 2 Percent Plan.
Tuesday, September 9, 2008
The Power Question
I run into so many network marketers who tell me that things aren't going very well. They can't find any prospects. I think, "What are you crazy? There are 300 million people in the U.S. alone!" So, I teach them the "power" question and send them out into the world. Amazingly, most come back and tell me how well their business is doing now that they are using the power question. So, now I'm going to teach it to you too.
Here it is: "What do you do for a living?"
Powerful isn't it? Actually, it's simplicity does give it power. People will always respond. They will never say no. Plus, they will give you useful information. Knowing what they do for a living tells you what might motivate them.
Next you could say, "Wow, you probably make a lot of money doing that, don't you?" What are they going to say? What would you say? Probably something like, "I do alright" or "not really."
Then you ask, "If I could show you something that would enable you to make double or triple what your making now and enjoy more time freedom, would you be interested in taking a look?"
They will either reply "yes" or "no" or ask "what is it". If "yes" or "what is it", say "That's great. It will take some time to explain, so do you have a business card?" If not then ask them to write their name and e-mail address, so you can send them some information and their phone number so you can call to answer questions. Let them know that there will never be any pressure, just a great opportunity for them to gather information and make an educated decision.
It's powerful and it works!
Here it is: "What do you do for a living?"
Powerful isn't it? Actually, it's simplicity does give it power. People will always respond. They will never say no. Plus, they will give you useful information. Knowing what they do for a living tells you what might motivate them.
Next you could say, "Wow, you probably make a lot of money doing that, don't you?" What are they going to say? What would you say? Probably something like, "I do alright" or "not really."
Then you ask, "If I could show you something that would enable you to make double or triple what your making now and enjoy more time freedom, would you be interested in taking a look?"
They will either reply "yes" or "no" or ask "what is it". If "yes" or "what is it", say "That's great. It will take some time to explain, so do you have a business card?" If not then ask them to write their name and e-mail address, so you can send them some information and their phone number so you can call to answer questions. Let them know that there will never be any pressure, just a great opportunity for them to gather information and make an educated decision.
It's powerful and it works!
Monday, September 8, 2008
Why Network Marketing?
When I was a kid growing up in Colorado, my Dad worked and Mom stayed home with my brother and I. Dad would go off to work at 8 and leave work at 5. At night he would spend time with us playing games or watching T.V. Later in my life, they both would attend my football, basketball, and baseball games. We were kind of the typical "leave-it to Beaver" family.
Today, things have changed. There are very, very few of those families left. Now Dad works two jobs and Mom also works full-time, just to stay ahead. Credit cards are maxed. Most couples are two paychecks away from bankruptcy. Careers are no longer secure, even with the top companies like IBM and AT&T, who have both layed off tens of thousands of people. The economy is so unstable that it's even hard to invest for the future anymore. Stress is at it's highest. What is the answer to this terrible downward spiral? There are probably many, but one is definitely network marketing.
Let's look at the benefits. First, it is a business that can be operated in a person's spare time, without jeopardizing their full-time job. Second, it can build a residual income that grows without increasing the labor hours. Third, it can be a family business where everyone participates. Fourth, it can eliminate the need for a second job or for both spouses to work. Fifth, it can develop into a residual stream of income that will secure a person's financial future and retirement years. Sixth, it can provide for more time freedom to truly enjoy the finer things in life. Seventh, it can result in wealth. Eighth, people in network marketing make a lot of really great friends. Ninth, people experience a great deal of personal growth. Tenth, there lots of great tax benefits (talk with your accountant about this).
Network marketing is the perfect business for this time in history and particularly for this economy. It offers a person the opportunity to own a piece of the American Dream without a huge up front investment, without a big downside risk, without the need for offices or warehouses, without employees and complicated bookkeeping, and with the potential of developing a permanent residual stream of income. A network marketing business is home-based, which allows people to avoid traffic jams, weather, pollution, and the stress of the daily commute.
It also, enables people to be at home, closer to the kids. Network marketing is the answer to many people's prayers. They just don't know it yet! It's up to all of us to spread the word about network marketing. Find those poor souls who are suffering through life, hating their jobs, working long hours, neglecting their family, and fighting traffic, in order to earn just enough money to stay ahead of the wolves. Introduce them to network marketing. Show them a path into a new world filled with hope for the future. Network marketing is truly the light at the end of the dark tunnel. All you need to do is show them that it's not another train.
Today, things have changed. There are very, very few of those families left. Now Dad works two jobs and Mom also works full-time, just to stay ahead. Credit cards are maxed. Most couples are two paychecks away from bankruptcy. Careers are no longer secure, even with the top companies like IBM and AT&T, who have both layed off tens of thousands of people. The economy is so unstable that it's even hard to invest for the future anymore. Stress is at it's highest. What is the answer to this terrible downward spiral? There are probably many, but one is definitely network marketing.
Let's look at the benefits. First, it is a business that can be operated in a person's spare time, without jeopardizing their full-time job. Second, it can build a residual income that grows without increasing the labor hours. Third, it can be a family business where everyone participates. Fourth, it can eliminate the need for a second job or for both spouses to work. Fifth, it can develop into a residual stream of income that will secure a person's financial future and retirement years. Sixth, it can provide for more time freedom to truly enjoy the finer things in life. Seventh, it can result in wealth. Eighth, people in network marketing make a lot of really great friends. Ninth, people experience a great deal of personal growth. Tenth, there lots of great tax benefits (talk with your accountant about this).
Network marketing is the perfect business for this time in history and particularly for this economy. It offers a person the opportunity to own a piece of the American Dream without a huge up front investment, without a big downside risk, without the need for offices or warehouses, without employees and complicated bookkeeping, and with the potential of developing a permanent residual stream of income. A network marketing business is home-based, which allows people to avoid traffic jams, weather, pollution, and the stress of the daily commute.
It also, enables people to be at home, closer to the kids. Network marketing is the answer to many people's prayers. They just don't know it yet! It's up to all of us to spread the word about network marketing. Find those poor souls who are suffering through life, hating their jobs, working long hours, neglecting their family, and fighting traffic, in order to earn just enough money to stay ahead of the wolves. Introduce them to network marketing. Show them a path into a new world filled with hope for the future. Network marketing is truly the light at the end of the dark tunnel. All you need to do is show them that it's not another train.
Thursday, September 4, 2008
WOMEN IN NETWORK MARKETING
Are there differences in the way men and women approach network marketing? Yes. Is one way better than the other? Probably not. However each could learn from the other. All you guys out there, listen up. We can learn something from the women about how to succeed in network marketing.
First, networking requires building rapport and trust quickly. Women are generally much better at this. Some of you men are getting in touch with your feminine side and are becoming better at this. Women tend to be more emotional and can touch another person's emotional side quicker. This builds a solid bond that is hard to break.
Men tend to be like a bull in a china closet, powering in for the close. The key here is to understand the primary reason why a prospect might be interested in network marketing and then cater your approach to that emotional need.
Second, women are better encouragers. They make great network marketing leaders, because they understand what motivates their distributors and uses that to keep them excited. Also, they have a softer approach, which tends to appeal to people better than a man's harder, less caring approach. Also, women are better at nurturing relationships. Men are more into competition and winning, while women are into creating win-win situations. In each situation, evaluate how you can create a win-win situation with yor prospects.
Third, on the whole, women bring a higher level of integrity to network marketing. Without their influence, this industry might be an "anything goes" business. Men would focus on conquering and winning. That's contrary to the networking principle. Here we want to share, nurture, and encourage people to success.
There's no glass ceiling in network marketing and there is plenty of room at the top for all of us, both men and women. Let's learn from each other, become better people, and build the greatest industry in the history of the world!
First, networking requires building rapport and trust quickly. Women are generally much better at this. Some of you men are getting in touch with your feminine side and are becoming better at this. Women tend to be more emotional and can touch another person's emotional side quicker. This builds a solid bond that is hard to break.
Men tend to be like a bull in a china closet, powering in for the close. The key here is to understand the primary reason why a prospect might be interested in network marketing and then cater your approach to that emotional need.
Second, women are better encouragers. They make great network marketing leaders, because they understand what motivates their distributors and uses that to keep them excited. Also, they have a softer approach, which tends to appeal to people better than a man's harder, less caring approach. Also, women are better at nurturing relationships. Men are more into competition and winning, while women are into creating win-win situations. In each situation, evaluate how you can create a win-win situation with yor prospects.
Third, on the whole, women bring a higher level of integrity to network marketing. Without their influence, this industry might be an "anything goes" business. Men would focus on conquering and winning. That's contrary to the networking principle. Here we want to share, nurture, and encourage people to success.
There's no glass ceiling in network marketing and there is plenty of room at the top for all of us, both men and women. Let's learn from each other, become better people, and build the greatest industry in the history of the world!
Wednesday, September 3, 2008
Use E-Zines to Expand Your Business
According to Wikipedia, an e-zine is a “periodic publication distributed by e-mail or posted on a website. E-zines are typically tightly focused on a subject area.” Just to immediately clear up the pronunciation issue, e-zine is most widely pronounced like “ee-zeen” rather than “ee-zyne or ee-zign.”
It is widely believed that e-zines have been around since the 1980’s, but really gained wide-spread attention in the mid 1990’s. Quite simply, an e-zine is just an online newsletter. You can use it to provide valuable information, thus establishing yourself as an authority and also giving you the welcomed opportunity to present your network marketing business.
If you are serious about using E-zines to promote your business, then we highly recommend that you use Charlie Page’s Directory of E-zines. You can find this by clicking HERE (link to http://www.realworldtactics.com/cmd.php?af=742346). You can also visit http://www.e-zine-list.com and search for mlm, network marketing, or home business, to find other e-zines.
There are two ways to use e-zines to market your business– you can write content for other e-zines or publish your own. If you enjoy writing and time allows, do both. If not, your best results will come from writing for other e-zines, as they have already created the readership.
If you want to publish your own, the key is to find a niche – something that isn’t covered or at least not widely covered. Next, send your e-zine out weekly, as it will keep your name and information in front of people, creating front of the mind awareness. Don’t use the e-zine to purely promote, rather use it to inform and create a reputation as an authority. You can include advertising after the information in your e-mails. If you want to see an example of this, go to www.RodNichols.com and click on Newsletters. There you will find a free network marketing E-zine that will show you how to do this.
If you’re not really a writer, you can hire a ghost writer. E-mail me at Rod@RodNichols.com for rates on writing articles you can post on web sites and submit to e-zines or send out to your own e-zine list.
Some e-zines also offer advertising. If you have a budget, you might consider doing this. With this type of ad, you need a great attention grabbing headline and then 3 or 4 benefits (what’s in it for them?). Show them the pain and how to get rid of it and you’ll have plenty of people responding. Placement of ads is critical. Only go with ads that are placed at the top of an e-zine. Better yet are solo ads.
If you are considering advertising on e-zines, contact the owner and ask the following questions: How many subscribers? How many new subscribers per month? How many mailings per month? Do they have advertiser testimonies? Is there an advertiser waiting list? (this is actually a good sign) Will the owner give you an endorsement?
Here are some things to look for in a good e-zine:
1. Mailing to your target market (people interested in network marketing, mlm, home business, making money, etc.).
2. Issues are packed with great information and value for the reader.
3. There are long-term subscribers and testimonies from subscribers.
4. The e-zine looks up-to-date, organized, and easy to read.
5. The subscription process is simple.
6. They don’t send out more than 2 e-mails a week.
Also, don’t be afraid to negotiate. It never hurts to ask for a free month or a lower cost for a longer term commitment.
Many top network marketing income earners have added to their massive networks through e-zine articles and/or advertising and so can you. It just takes time and commitment.
It is widely believed that e-zines have been around since the 1980’s, but really gained wide-spread attention in the mid 1990’s. Quite simply, an e-zine is just an online newsletter. You can use it to provide valuable information, thus establishing yourself as an authority and also giving you the welcomed opportunity to present your network marketing business.
If you are serious about using E-zines to promote your business, then we highly recommend that you use Charlie Page’s Directory of E-zines. You can find this by clicking HERE (link to http://www.realworldtactics.com/cmd.php?af=742346). You can also visit http://www.e-zine-list.com and search for mlm, network marketing, or home business, to find other e-zines.
There are two ways to use e-zines to market your business– you can write content for other e-zines or publish your own. If you enjoy writing and time allows, do both. If not, your best results will come from writing for other e-zines, as they have already created the readership.
If you want to publish your own, the key is to find a niche – something that isn’t covered or at least not widely covered. Next, send your e-zine out weekly, as it will keep your name and information in front of people, creating front of the mind awareness. Don’t use the e-zine to purely promote, rather use it to inform and create a reputation as an authority. You can include advertising after the information in your e-mails. If you want to see an example of this, go to www.RodNichols.com and click on Newsletters. There you will find a free network marketing E-zine that will show you how to do this.
If you’re not really a writer, you can hire a ghost writer. E-mail me at Rod@RodNichols.com for rates on writing articles you can post on web sites and submit to e-zines or send out to your own e-zine list.
Some e-zines also offer advertising. If you have a budget, you might consider doing this. With this type of ad, you need a great attention grabbing headline and then 3 or 4 benefits (what’s in it for them?). Show them the pain and how to get rid of it and you’ll have plenty of people responding. Placement of ads is critical. Only go with ads that are placed at the top of an e-zine. Better yet are solo ads.
If you are considering advertising on e-zines, contact the owner and ask the following questions: How many subscribers? How many new subscribers per month? How many mailings per month? Do they have advertiser testimonies? Is there an advertiser waiting list? (this is actually a good sign) Will the owner give you an endorsement?
Here are some things to look for in a good e-zine:
1. Mailing to your target market (people interested in network marketing, mlm, home business, making money, etc.).
2. Issues are packed with great information and value for the reader.
3. There are long-term subscribers and testimonies from subscribers.
4. The e-zine looks up-to-date, organized, and easy to read.
5. The subscription process is simple.
6. They don’t send out more than 2 e-mails a week.
Also, don’t be afraid to negotiate. It never hurts to ask for a free month or a lower cost for a longer term commitment.
Many top network marketing income earners have added to their massive networks through e-zine articles and/or advertising and so can you. It just takes time and commitment.
Monday, September 1, 2008
We're Back!
The reason you haven't seen any blog entries since last Wednesday was that Karen and I were in Dallas, TX. We appeared on the Daystar Celebration show to talk about my book, God's Prosperity Plan. If you're intersted in watching the show on the internet, click HERE and look for the Celebration show on 8/29/08.
We also attended an international house church conference, while we were in Dallas. Over 400 people from around the world who all operate churches in their home or have networks of house churches (as we do - The Open Door). Paul Young, author of the massive NY Times Bestseller, The Shack, was our keynote speaker. If you haven't read this book, click on the title and order it from Amazon or pick it up at your local bookstore. It will rock your world! To date, over 3.8 million copies have been sold and it is radically changing people's lives.
I know that all this doesn't have anything to do with network marketing or does it?
We have found the similarities between network marketing and Christianity* to be quite interesting. Let's look at a few of those.
Christianity began because of one man - Jesus.
He found 12 men and began to share his message.
3 of those became his primary leaders.
They met individually and in groups to share their message.
As the group grew, the spread the responsibilites for training to others.
The message was spread totally by word of mouth, person to person.
As they worked together, friendships grew.
The government and naysayers often spoke against them.
Their message radically changed people's lives for the better.
Now, let's look at network marketing:
Network marketing started with one company some 60 years ago.
We build a network marketing business by sponsoring people.
Some of those people become leaders.
We meet both individually with people and in groups.
As the group grows, you have to train others to teach and train.
We don't have any major advertising campaigns, NM is a word of mouth business.
As we work with people, many of them will become life long friends.
The government and naysayers have been trying to shut NM down since the 70's.
Our business radically changes people's lives.
If you've ever questioned whether network marketing was a good thing, knock it off. I've been in this amazing industry for nearly 30 years and there is no other business model that even comes close to comparing, in the impact it has on people's lives. It is truly The Ideal Business! You are doing a good thing that can dramaticaly impact people's financial futures for the better, so get out there and spread the good word about network marketing!
Have an awesome Labor Day!
Rod
*P.S. Although it is categorized as such, Christianity is not a religion. Jesus didn't come to earth to create a religion or to build churches. He came to give us the opportunity to be in right relationship with God and who wouldn't want to be in relationship with the creator of the universe? God has been an amazing business partner in my network marketing business and other businesses. He wants to be your business partner too. If you have questions about any of this, feel free to e-mail me at Rod@RodNichols.com.
We also attended an international house church conference, while we were in Dallas. Over 400 people from around the world who all operate churches in their home or have networks of house churches (as we do - The Open Door). Paul Young, author of the massive NY Times Bestseller, The Shack, was our keynote speaker. If you haven't read this book, click on the title and order it from Amazon or pick it up at your local bookstore. It will rock your world! To date, over 3.8 million copies have been sold and it is radically changing people's lives.
I know that all this doesn't have anything to do with network marketing or does it?
We have found the similarities between network marketing and Christianity* to be quite interesting. Let's look at a few of those.
Christianity began because of one man - Jesus.
He found 12 men and began to share his message.
3 of those became his primary leaders.
They met individually and in groups to share their message.
As the group grew, the spread the responsibilites for training to others.
The message was spread totally by word of mouth, person to person.
As they worked together, friendships grew.
The government and naysayers often spoke against them.
Their message radically changed people's lives for the better.
Now, let's look at network marketing:
Network marketing started with one company some 60 years ago.
We build a network marketing business by sponsoring people.
Some of those people become leaders.
We meet both individually with people and in groups.
As the group grows, you have to train others to teach and train.
We don't have any major advertising campaigns, NM is a word of mouth business.
As we work with people, many of them will become life long friends.
The government and naysayers have been trying to shut NM down since the 70's.
Our business radically changes people's lives.
If you've ever questioned whether network marketing was a good thing, knock it off. I've been in this amazing industry for nearly 30 years and there is no other business model that even comes close to comparing, in the impact it has on people's lives. It is truly The Ideal Business! You are doing a good thing that can dramaticaly impact people's financial futures for the better, so get out there and spread the good word about network marketing!
Have an awesome Labor Day!
Rod
*P.S. Although it is categorized as such, Christianity is not a religion. Jesus didn't come to earth to create a religion or to build churches. He came to give us the opportunity to be in right relationship with God and who wouldn't want to be in relationship with the creator of the universe? God has been an amazing business partner in my network marketing business and other businesses. He wants to be your business partner too. If you have questions about any of this, feel free to e-mail me at Rod@RodNichols.com.
Wednesday, August 27, 2008
Great Teleclass Last Night
We had a great 2 Percent Plan affiliate teleclass last night. I talked about how to use the new lead generation system to increase their income by at least $100 a month, generate enough leads to sponsor 2 new people into their network marketing business every month, and how to build a six-figure income with in the next 2 years working part-time.
If you aren't part of The 2 Percent Plan, then you missed out on this call, but we are going to have a recording in the exclusive back office in the near future and there will be at least monthly calls of this nature. You can join by going to www.the2percentplan.com. You'll get a copy of my dynamic new book The 2 Percent Plan, the rights to re-sell it and earn $20 commission on each sale, an awesome marketing system to help you do that, a fantastic lead generation and conversion system that will help you build your network marketing business, and a bunch of free reports that will shoot you to the top of your company. Click on the link above and start using The 2 Percent Plan to build your network marketing business. Teach it to your downline and watch your network explode.
If you aren't part of The 2 Percent Plan, then you missed out on this call, but we are going to have a recording in the exclusive back office in the near future and there will be at least monthly calls of this nature. You can join by going to www.the2percentplan.com. You'll get a copy of my dynamic new book The 2 Percent Plan, the rights to re-sell it and earn $20 commission on each sale, an awesome marketing system to help you do that, a fantastic lead generation and conversion system that will help you build your network marketing business, and a bunch of free reports that will shoot you to the top of your company. Click on the link above and start using The 2 Percent Plan to build your network marketing business. Teach it to your downline and watch your network explode.
Tuesday, August 26, 2008
Build Your Network Marketing Business with You Tube
You Tube was founded in 2005 and is the leader in online video and the premier site to watch and share videos worldwide. Now, you can produce your own training or promotional videos and have them available to millions of people in just minutes.
Visit http://www.youtube.com/ and take a look at what people are putting up on the site. You can search by topic, for example mlm or network marketing or home business or The 2% Plan (my new lead generation system) and see how many videos are up under that topic.
Your first step is to record a video. Determine what topic you are going to cover and then write a script or some notes. You could do the video yourself or have someone interview you or have a discussion with another person. Next, you’ll need a digital video camera that will allow you to upload the video clip to your computer. If you don’t have a camera, we recommend Flip Video (http://www.theflip.com/) which you can buy online or at local retailers. You’ll also find them on E-bay.
Here are some video strategies from Andy Jenkins, owner of StomperNet and also an Oscar winner: Shoot your video in three parts:
Part One – establish a problem the viewer is dealing with. Then begin by telling a story that leads the viewer to a powerful solution. Make the story personal and provide a testimony of fixing the problem and if possible show them the financial or physical result.
Part Two – go over the personal benefits of your solution (in other words, what’s in it for the viewer). Give them bullet points from actual experience. Cover the how and why this will work for them. Generate a high level of interest by reminding them that they can do it. Then walk them through the simple steps to success.
Part Three – conclude with an urgent call to action. Tell your viewer exactly what they should do next. Reiterate the problem, solution, and benefits. Help your viewer envision themselves after achieving success and you’ve got yourself a hot candidate.
Make sure the video is no longer than 10 minutes or you won’t be able to upload it on to You Tube. If it must be longer than 10 minutes, break it up into multiple parts and load the videos separately. As you are filming, look directly into the camera, relax, and have fun. Video is a great way to meet your prospects face-to-face and make a great first impression.
Once you have a completed video, you can also load it on other social networking sites, such as Plaxo, MySpace, Bebo, and MetaCafe. If you are really serious about this and your budget allows, you can use Traffic Geyser (http://www.trafficgeyser.com/) to submit your videos to social networking, social bookmarking, and search engine sites. The service is only $97 a month and will save you many hours.
So, if you’ve always wanted to be in the movies, this is your chance and use it to build a massive network marketing business that will provide you with the lifestyle of your dreams.
*This training is in the back office training system of my new funded business proposal The 2 Percent Plan. It is just one of many great internet and network marketing training pieces you'll find in the back office as an affiliate. For more informaton click HERE.
Visit http://www.youtube.com/ and take a look at what people are putting up on the site. You can search by topic, for example mlm or network marketing or home business or The 2% Plan (my new lead generation system) and see how many videos are up under that topic.
Your first step is to record a video. Determine what topic you are going to cover and then write a script or some notes. You could do the video yourself or have someone interview you or have a discussion with another person. Next, you’ll need a digital video camera that will allow you to upload the video clip to your computer. If you don’t have a camera, we recommend Flip Video (http://www.theflip.com/) which you can buy online or at local retailers. You’ll also find them on E-bay.
Here are some video strategies from Andy Jenkins, owner of StomperNet and also an Oscar winner: Shoot your video in three parts:
Part One – establish a problem the viewer is dealing with. Then begin by telling a story that leads the viewer to a powerful solution. Make the story personal and provide a testimony of fixing the problem and if possible show them the financial or physical result.
Part Two – go over the personal benefits of your solution (in other words, what’s in it for the viewer). Give them bullet points from actual experience. Cover the how and why this will work for them. Generate a high level of interest by reminding them that they can do it. Then walk them through the simple steps to success.
Part Three – conclude with an urgent call to action. Tell your viewer exactly what they should do next. Reiterate the problem, solution, and benefits. Help your viewer envision themselves after achieving success and you’ve got yourself a hot candidate.
Make sure the video is no longer than 10 minutes or you won’t be able to upload it on to You Tube. If it must be longer than 10 minutes, break it up into multiple parts and load the videos separately. As you are filming, look directly into the camera, relax, and have fun. Video is a great way to meet your prospects face-to-face and make a great first impression.
Once you have a completed video, you can also load it on other social networking sites, such as Plaxo, MySpace, Bebo, and MetaCafe. If you are really serious about this and your budget allows, you can use Traffic Geyser (http://www.trafficgeyser.com/) to submit your videos to social networking, social bookmarking, and search engine sites. The service is only $97 a month and will save you many hours.
So, if you’ve always wanted to be in the movies, this is your chance and use it to build a massive network marketing business that will provide you with the lifestyle of your dreams.
*This training is in the back office training system of my new funded business proposal The 2 Percent Plan. It is just one of many great internet and network marketing training pieces you'll find in the back office as an affiliate. For more informaton click HERE.
Still time to join
I'm doing my first training call for The 2 Percent Plan affiliates tonight at 6 pm Pacific Time. I'm going to be talking about how you can use The 2 Percent Plan to attract quality leads for your network marketing business, convert those leads into distributors/associates, get paid to do it, and build a massive network marketing business that will result in total time and financial freedom. If you are an affiliate check your e-mail for the call instructions. If you aren't an affiliate, but have been thinking about it, click HERE to join.
Friday, August 22, 2008
New Network Marketing Videos
I just shot three new network marketing training videos. They're FREE and you can view them by clicking HERE.
Decisions . . . Decisions . . . Decisions . . .
I joined my first network marketing company in 1979 when there were only a handful of companies. The only solid method of marketing was home meetings or one-on-one napkin presentations. We didn't have the internet, CD's, DVD's, cell phones, voice mail, e-mail, teleconferences, web conferences, flash presentations, video cameras, web cams, or mp3 players. Choices were pretty easy back then, because there wasn't much to choose from.
Today it's much different. There are so many methods of marketing and mutiple choices within each method - do you market to your warm market by phone, e-mail, mail, CD, DVD, opportunity meeting, web conference, teleconference, etc. etc. If you are marketing on the internet do you use pay-per-click, ezines, classifieds, funded business proposals, social networking sites, forums, etc. etc. AND so on. And so on. It's tough and I feel bad for all those who are just joining the network marketing industry.
Here are some keys that might help you.
First, always check with successful upline leaders to see what they are doing. If the methods they are using fit your personality, time commitment, and budget, then duplicate. If not, then move on.
Second, decide on a single marketing method for your warm market (people you know) and no more than 2 or 3 internet marketing methods.
Third, stay focused on those methods for at least 3 months to determine their success rate. The biggest mistake you can make is to use different methods every month. Find something and get good at it.
During my early years in network marketing, I was always looking for the magic bullet - that perfect thing that would make me a millionaire. I did discover it - consistent, and persistent effort in prospecting, presenting, and follow-up.
So, find something that works for your personality, schedule, and budget; then stick with it, making slight modifications for improvement and you will begin to see greater and greater success.
*Note: I just recently introduced a marketing system that works great for any personality, schedule, and budget. It's rejection proof, you don't have to approach people until they say they are interested, and you can get paid to generate an endless supply of leads for your network marketing business. Check it out at www.the2percentplan.com/plus and get lot's of free stuff.
Today it's much different. There are so many methods of marketing and mutiple choices within each method - do you market to your warm market by phone, e-mail, mail, CD, DVD, opportunity meeting, web conference, teleconference, etc. etc. If you are marketing on the internet do you use pay-per-click, ezines, classifieds, funded business proposals, social networking sites, forums, etc. etc. AND so on. And so on. It's tough and I feel bad for all those who are just joining the network marketing industry.
Here are some keys that might help you.
First, always check with successful upline leaders to see what they are doing. If the methods they are using fit your personality, time commitment, and budget, then duplicate. If not, then move on.
Second, decide on a single marketing method for your warm market (people you know) and no more than 2 or 3 internet marketing methods.
Third, stay focused on those methods for at least 3 months to determine their success rate. The biggest mistake you can make is to use different methods every month. Find something and get good at it.
During my early years in network marketing, I was always looking for the magic bullet - that perfect thing that would make me a millionaire. I did discover it - consistent, and persistent effort in prospecting, presenting, and follow-up.
So, find something that works for your personality, schedule, and budget; then stick with it, making slight modifications for improvement and you will begin to see greater and greater success.
*Note: I just recently introduced a marketing system that works great for any personality, schedule, and budget. It's rejection proof, you don't have to approach people until they say they are interested, and you can get paid to generate an endless supply of leads for your network marketing business. Check it out at www.the2percentplan.com/plus and get lot's of free stuff.
Thursday, August 21, 2008
Get Paid to Prospect
You can either pay to prospect, by purchasing leads, placing classified ads, using Google Adwords or other pay-per-click programs, paying for banners, or any number of other paid methods of prospecting OR you can get paid to to generate leads for your network marketing business. Learn how to attract people who are already interested in network marketing and earn money to do it by clicking HERE.
Wednesday, August 20, 2008
Just Do It!
Nike made the phrase popular and it is perfect for network marketing. Having been in the industry for over 29 years, I've had a chance to work with tens of thousands of network marketers and have found there are many reasons why people fail, but the consistent number one is lack of productive action.
To build a large and lucrative network marketing business, you need to do X things:
1. Learn - gain knowledge about your company, products/services, and compensation plan. You don't have to know everything, but at least know where to get the answers.
2. Prospect - talk with people about your business. There many great methods for prospecting. Make sure you talk with your upline leaders about how they are doing it. The key here is to think of your business like a funnel. You place a lot of new prospects in the top (which is wide) and a few come out the bottom (which is narrow). The more you put in, the more will come out.
3. Sponsor - the key here is to sponsor people correctly. Most network marketing businesses have a starter kit that costs under $50. This is the cost to join a company. However, if you are working with a legitimate product company, you will want your new recruits to understand the products and that requires them to use them. So, typically there is a starter product pack that you should recommend. Also, they will need a web site and marketing materials, so make sure you include all those things in their starter pack. If you start people out right, they have a much better chance of success. You should also work with your upline leaders to set goals for the number of new people you will sponsor monthly. In the beginning, you should invest 90% of your time to prospecting and sponsoring. Once you've built a good size network with a number of solid leaders, who are building on their own, then you can back off a bit, but you should never go below 50% of your time dedicated to prospecting and sponsoring.
4. Train - poor or lack of training is another primary reason for failure in network marketing, so make sure that your new recruits get good training. Check with your company and upline to see what is already offered. For the first 30 days, you should stay very close to your new recruit. Your goal should be to help them recruit at least a couple new people in their first month and to get them earning $500 a month as quickly as possible. If a person is making $500 a month, they will stick. Offer yourself for personal meetings and 3-way calls with prospects. Then help your new recruits train their new recruits.
5. Support - once your downline members are up and running on their own, continue to support them through encouragement, contests, advanced training, gatherings - meetings/teleconferences, etc. Your job is to build a cohesive team that is all striving toward success together. TEAM = Together Everyone Achieves More.
Determine how much time you can commit to your business every week and then do these five things. If you do this consistently, you will be successful and enjoy the fruits of your labor - time and financial freedom.
To build a large and lucrative network marketing business, you need to do X things:
1. Learn - gain knowledge about your company, products/services, and compensation plan. You don't have to know everything, but at least know where to get the answers.
2. Prospect - talk with people about your business. There many great methods for prospecting. Make sure you talk with your upline leaders about how they are doing it. The key here is to think of your business like a funnel. You place a lot of new prospects in the top (which is wide) and a few come out the bottom (which is narrow). The more you put in, the more will come out.
3. Sponsor - the key here is to sponsor people correctly. Most network marketing businesses have a starter kit that costs under $50. This is the cost to join a company. However, if you are working with a legitimate product company, you will want your new recruits to understand the products and that requires them to use them. So, typically there is a starter product pack that you should recommend. Also, they will need a web site and marketing materials, so make sure you include all those things in their starter pack. If you start people out right, they have a much better chance of success. You should also work with your upline leaders to set goals for the number of new people you will sponsor monthly. In the beginning, you should invest 90% of your time to prospecting and sponsoring. Once you've built a good size network with a number of solid leaders, who are building on their own, then you can back off a bit, but you should never go below 50% of your time dedicated to prospecting and sponsoring.
4. Train - poor or lack of training is another primary reason for failure in network marketing, so make sure that your new recruits get good training. Check with your company and upline to see what is already offered. For the first 30 days, you should stay very close to your new recruit. Your goal should be to help them recruit at least a couple new people in their first month and to get them earning $500 a month as quickly as possible. If a person is making $500 a month, they will stick. Offer yourself for personal meetings and 3-way calls with prospects. Then help your new recruits train their new recruits.
5. Support - once your downline members are up and running on their own, continue to support them through encouragement, contests, advanced training, gatherings - meetings/teleconferences, etc. Your job is to build a cohesive team that is all striving toward success together. TEAM = Together Everyone Achieves More.
Determine how much time you can commit to your business every week and then do these five things. If you do this consistently, you will be successful and enjoy the fruits of your labor - time and financial freedom.
Tuesday, August 19, 2008
Breaking News for Network Marketers
Rod Nichols' Breaking News for Network Marketers:
Are you a Christian Network Marketer?
Join the Christian Network Marketers Association
It's FREE. Go to http://cnmaonline.ning.com
Want to network with other network marketers and learn from the best?
Join Doug Firebaughs new social network at
http://socialmediatrainingnetwork.ning.com
Here's the best network marketing publication:
http://www.thenetworkmarketingmagazine.com
Here's a site packed with lot's of articles on network marketing:
http://www.BetterNetworker.com
Here's a site that will help you generate tons of free leads for your network marketing business and earn extra money doing it: http://www.the2percentplan.com/plus
Looking for a way to keep track of all your prospects and effectively follow-up on them?
Check out Oprius by clicking HERE.
Did you get hammered by the IRS last year? Most people did and don't know it. If you don't know the tax secrets, you're probably paying too much. Get in the know and save money by clicking HERE.
Are you a Christian Network Marketer?
Join the Christian Network Marketers Association
It's FREE. Go to http://cnmaonline.ning.com
Want to network with other network marketers and learn from the best?
Join Doug Firebaughs new social network at
http://socialmediatrainingnetwork.ning.com
Here's the best network marketing publication:
http://www.thenetworkmarketingmagazine.com
Here's a site packed with lot's of articles on network marketing:
http://www.BetterNetworker.com
Here's a site that will help you generate tons of free leads for your network marketing business and earn extra money doing it: http://www.the2percentplan.com/plus
Looking for a way to keep track of all your prospects and effectively follow-up on them?
Check out Oprius by clicking HERE.
Did you get hammered by the IRS last year? Most people did and don't know it. If you don't know the tax secrets, you're probably paying too much. Get in the know and save money by clicking HERE.
Monday, August 18, 2008
5 Ways to Work Your Warm Market
As every network marketer knows, the best place to build a business is in the warm market. You know them; have rapport with them, and possibly a high level of mutual respect. The close ratio is at least triple that of the cold market.
Here are 5 ways that you can use to contact your warm market without jeopardizing your relationships:
1. In-home Business Briefing
This is the quickest and most effective way to build a network marketing business. People have been building large networks using in-home briefings for over fifty years. To conduct an in-home, you will need a place in your home where you can comfortably seat the number of people you would like to attend.
You will also want to have a TV and DVD player, plus a place where you can display products (if your business is product-based).
The key to an in-home is to make it appear duplicable. You want the people attending to see a way that they too can do the business. So, the best way to do an in-home is to tell your story (how you discovered your company and got involved).
Next, play a DVD that tells about the company, products, and the compensation plan. If you have a product-based business you might add a demonstration or give your prospects samples.
Take time to answer questions and then ask for those who want to order the products or become distributors to stay around to complete the paperwork. (See the complete in-home script later in this section)
The first step is to establish a day and time for your in-home. Second, make up a list of people you want to invite. Third, practice the inviting script that follows until you feel comfortable making the calls. Fourth, call your prospects and invite them. Invite twice as many as you would like to actually show-up, as 50% will say no when you call and 50% of those who swear they are coming will not.
It¹s a very good idea to work with your sponsor or an upline leader on an inviting script. Also, practice dealing with possible comments like "What¹s this all about?" or "Is this network marketing or multi-level marketing?" or "Is this Amway?" or "I¹m too busy to add anything else." or "I¹m busy that night."
If you are not comfortable doing the business briefing, invite your sponsor or an upline leader to help out. If they are not available, just tell your story (how you got involved, why you are excited about the company, and what you are expecting as benefits), play a company video, and answer questions. If you have upline leaders who are long-distance to you, arrange to have one of them available toward the end of your briefing. Call the leader and put him/her on a speakerphone for all your guests to hear. Your leader will do the final close.
2. Information Approach
Many a new distributor has been concerned about contacting their warm market, because they didn¹t want their friends and family feeling like they were selling them something. The information approach is a great answer.
Let¹s say you had opened a restaurant. Would you keep it a secret from your friends and family? Most likely you would call, tell them all about the restaurant, and invite them to come down and eat. Use this same approach with your network marketing business. Instead of calling them with the idea of sponsoring or selling them products, instead approach purely with the idea of informing them about your business.
Call up your warm market, tell them about your business, and invite them to take a look if they want. If they are not interested, don¹t pressure. Always let them know that it isn¹t important to you that they join or buy products, but rather that they take the time to look at the information and understand your business. If they are interested in getting more involved that¹s great too, you would love to work with them.
3. Opinion Approach
If you have people in your warm market who are somewhat intimidating due to their level of success, then this is the approach to use. Everyone loves to give their opinion, so you will rarely find people in your warm market that will reject this approach.
Contact your warm market candidate and say something like this, "Hi John, this is Bill, how are things? (continue after a little natural chit-chat) The reason for my call is to ask your help. I have just started a new business that has me more excited than anything I have ever done. The potential is incredible, if I do this right. That¹s where I need your help. I’ve always valued your business experience and knowledge. Would you be willing to take about an hour of your valuable time and review this business for me? I’d like to know how you would build the business, if it were yours. I¹m also going to be looking for some strong partners, so as you are reviewing the business; I¹d like you to think of anyone who might fit. Will you do that for me?”
If they say yes, get them an information packet including printed materials, a DVD, CD, web site address, teleconference or web conference, etc. In the packet, remind them that you would like them to give their opinion on how to do the business and who might make good partners. That way you won’t get a bunch of their negative misconceptions.
This is also a great approach for young network marketers to use with parents and older business contacts.
4. Introductory Letters
Many network marketers have large warm markets, numbering into the thousands. It would take far too long to call and arrange to meet each one. Particularly since many of them may be out of state. So, a good, quick answer is an introductory letter. The key here is that if you don¹t let your warm market know that you are involved in network marketing with your company, someone else will and the next thing you know, you¹ll be getting an introductory letter or phone call from your best friend, mother, father, sister, or brother.
An introductory letter should be limited to one page. People are busy and they already get too much mail. Make it easy on them.
In the letter you want to let them know that you have started a new business with a network marketing company and give the name. Explain that you had some reservations about being involved in network marketing until you discovered the tremendous potential to develop long-term, walk-away, residual income. Let them know that you are working your business part-time (10 to 15 hours a week) and that your support team has supplied excellent training and marketing programs.
Inform them of the tremendous benefits tax deductions, time freedom, control over your financial destiny, helping others improve their lives, self-improvement, etc. Let them know that the up-front investment is low, as is the risk. There is no need for an office (outside the home), inventory, employees, or sophisticated bookkeeping systems.
Tell them that you would enjoy working with them toward the ultimate goal of financial and time freedom. Explain that you do not want them to feel pressured, so you will not follow-up on this letter. If they would like to know more, they can call (a hotline, conference call, or your voice mailbox with a 2-minute informational message) or visit your web site and provide the URL.
5. Product Demonstration
If your company is product-based, another great way to build a business in your warm market is to do product demonstrations. This falls back to the old and very successful party-plan concept. Companies like Tupperware and Discovery Toys have built mammoth businesses using this approach.
First, arrange a day and time for the demonstration. Determine whom you are going to invite and send out invitations. Indicate that you will be serving light refreshments at the demonstration. I would suggest coffee, water, punch, and cookies or light finger pastries.
Remember to invite twice as many people as you want to come. If you want to improve your attendance, do a follow-up call a few days before the event.
Start your demonstration on time. Tell your story about how you found the company, why you are excited about the products, and a brief overview of the company. Next, give them some logical justification for why they would want to purchase the products from the company and you superior products, convenience, monetary savings, etc.
Now, begin through the key products describe them and their benefits to the attendees. If you can sample the products, do so during the demonstration. After covering each product ask if there are any questions. Answer those before moving on to the next product. Limit the number of products so you can keep the whole demonstration to an hour to an hour and a half. When you have completed all the products, again ask if there are any questions.
After answering questions, offer a special product package or special pricing on the products demonstrated, if they purchase or order at the demonstration. Take orders with payment.
Then indicate that there is also a way that they could make money, if interested, they should ask you after the demonstration (show them the business opportunity). Also, that they could earn free products by allowing you to come in and do a demonstration in their home (offer them 10% of the profits from the demonstration, in the form of products). Try to book at least one demonstration from each one that you do. Make sure that everyone walks away with literature.
Demonstrations are a soft way of building a business. It¹s slower, so keep that in mind if you are anxious to replace your current income and gain more time freedom.
If you cultivate your warm market properly, you may never have to enter the cold market and will build a large and lucrative business with all of your friends and family members.
Here are 5 ways that you can use to contact your warm market without jeopardizing your relationships:
1. In-home Business Briefing
This is the quickest and most effective way to build a network marketing business. People have been building large networks using in-home briefings for over fifty years. To conduct an in-home, you will need a place in your home where you can comfortably seat the number of people you would like to attend.
You will also want to have a TV and DVD player, plus a place where you can display products (if your business is product-based).
The key to an in-home is to make it appear duplicable. You want the people attending to see a way that they too can do the business. So, the best way to do an in-home is to tell your story (how you discovered your company and got involved).
Next, play a DVD that tells about the company, products, and the compensation plan. If you have a product-based business you might add a demonstration or give your prospects samples.
Take time to answer questions and then ask for those who want to order the products or become distributors to stay around to complete the paperwork. (See the complete in-home script later in this section)
The first step is to establish a day and time for your in-home. Second, make up a list of people you want to invite. Third, practice the inviting script that follows until you feel comfortable making the calls. Fourth, call your prospects and invite them. Invite twice as many as you would like to actually show-up, as 50% will say no when you call and 50% of those who swear they are coming will not.
It¹s a very good idea to work with your sponsor or an upline leader on an inviting script. Also, practice dealing with possible comments like "What¹s this all about?" or "Is this network marketing or multi-level marketing?" or "Is this Amway?" or "I¹m too busy to add anything else." or "I¹m busy that night."
If you are not comfortable doing the business briefing, invite your sponsor or an upline leader to help out. If they are not available, just tell your story (how you got involved, why you are excited about the company, and what you are expecting as benefits), play a company video, and answer questions. If you have upline leaders who are long-distance to you, arrange to have one of them available toward the end of your briefing. Call the leader and put him/her on a speakerphone for all your guests to hear. Your leader will do the final close.
2. Information Approach
Many a new distributor has been concerned about contacting their warm market, because they didn¹t want their friends and family feeling like they were selling them something. The information approach is a great answer.
Let¹s say you had opened a restaurant. Would you keep it a secret from your friends and family? Most likely you would call, tell them all about the restaurant, and invite them to come down and eat. Use this same approach with your network marketing business. Instead of calling them with the idea of sponsoring or selling them products, instead approach purely with the idea of informing them about your business.
Call up your warm market, tell them about your business, and invite them to take a look if they want. If they are not interested, don¹t pressure. Always let them know that it isn¹t important to you that they join or buy products, but rather that they take the time to look at the information and understand your business. If they are interested in getting more involved that¹s great too, you would love to work with them.
3. Opinion Approach
If you have people in your warm market who are somewhat intimidating due to their level of success, then this is the approach to use. Everyone loves to give their opinion, so you will rarely find people in your warm market that will reject this approach.
Contact your warm market candidate and say something like this, "Hi John, this is Bill, how are things? (continue after a little natural chit-chat) The reason for my call is to ask your help. I have just started a new business that has me more excited than anything I have ever done. The potential is incredible, if I do this right. That¹s where I need your help. I’ve always valued your business experience and knowledge. Would you be willing to take about an hour of your valuable time and review this business for me? I’d like to know how you would build the business, if it were yours. I¹m also going to be looking for some strong partners, so as you are reviewing the business; I¹d like you to think of anyone who might fit. Will you do that for me?”
If they say yes, get them an information packet including printed materials, a DVD, CD, web site address, teleconference or web conference, etc. In the packet, remind them that you would like them to give their opinion on how to do the business and who might make good partners. That way you won’t get a bunch of their negative misconceptions.
This is also a great approach for young network marketers to use with parents and older business contacts.
4. Introductory Letters
Many network marketers have large warm markets, numbering into the thousands. It would take far too long to call and arrange to meet each one. Particularly since many of them may be out of state. So, a good, quick answer is an introductory letter. The key here is that if you don¹t let your warm market know that you are involved in network marketing with your company, someone else will and the next thing you know, you¹ll be getting an introductory letter or phone call from your best friend, mother, father, sister, or brother.
An introductory letter should be limited to one page. People are busy and they already get too much mail. Make it easy on them.
In the letter you want to let them know that you have started a new business with a network marketing company and give the name. Explain that you had some reservations about being involved in network marketing until you discovered the tremendous potential to develop long-term, walk-away, residual income. Let them know that you are working your business part-time (10 to 15 hours a week) and that your support team has supplied excellent training and marketing programs.
Inform them of the tremendous benefits tax deductions, time freedom, control over your financial destiny, helping others improve their lives, self-improvement, etc. Let them know that the up-front investment is low, as is the risk. There is no need for an office (outside the home), inventory, employees, or sophisticated bookkeeping systems.
Tell them that you would enjoy working with them toward the ultimate goal of financial and time freedom. Explain that you do not want them to feel pressured, so you will not follow-up on this letter. If they would like to know more, they can call (a hotline, conference call, or your voice mailbox with a 2-minute informational message) or visit your web site and provide the URL.
5. Product Demonstration
If your company is product-based, another great way to build a business in your warm market is to do product demonstrations. This falls back to the old and very successful party-plan concept. Companies like Tupperware and Discovery Toys have built mammoth businesses using this approach.
First, arrange a day and time for the demonstration. Determine whom you are going to invite and send out invitations. Indicate that you will be serving light refreshments at the demonstration. I would suggest coffee, water, punch, and cookies or light finger pastries.
Remember to invite twice as many people as you want to come. If you want to improve your attendance, do a follow-up call a few days before the event.
Start your demonstration on time. Tell your story about how you found the company, why you are excited about the products, and a brief overview of the company. Next, give them some logical justification for why they would want to purchase the products from the company and you superior products, convenience, monetary savings, etc.
Now, begin through the key products describe them and their benefits to the attendees. If you can sample the products, do so during the demonstration. After covering each product ask if there are any questions. Answer those before moving on to the next product. Limit the number of products so you can keep the whole demonstration to an hour to an hour and a half. When you have completed all the products, again ask if there are any questions.
After answering questions, offer a special product package or special pricing on the products demonstrated, if they purchase or order at the demonstration. Take orders with payment.
Then indicate that there is also a way that they could make money, if interested, they should ask you after the demonstration (show them the business opportunity). Also, that they could earn free products by allowing you to come in and do a demonstration in their home (offer them 10% of the profits from the demonstration, in the form of products). Try to book at least one demonstration from each one that you do. Make sure that everyone walks away with literature.
Demonstrations are a soft way of building a business. It¹s slower, so keep that in mind if you are anxious to replace your current income and gain more time freedom.
If you cultivate your warm market properly, you may never have to enter the cold market and will build a large and lucrative business with all of your friends and family members.
Friday, August 15, 2008
Do You Want FREE MLM Leads?
Through the 29 years I've been involved in network marketing, I've purchased thousands of leads of all types. I've paid anywhere from a few cents to a few dollars for each lead. Honestly, I can't say that I've every sponsored many people from those leads. Yet, I know other network marketing leaders who have built massive businesses on purchased leads, so perhaps buying leads will work for you. But, wouldn't you rather get your leads for free. Better yet, wouldn't you like to get paid to generate your own free leads.
The truth be known, all the lead companies attract leads in the same way. They create a compelling information capture page, then they drive traffic to it. That becomes the lowest form of lead and the least expensive. However, some companies will interact with the lead to make sure they are truly a lead - that may be by e-mail or phone - interviewed leads are the highest quality and most expensive.
So, you could do the same thing as the lead company - create your own capture page, drive traffic to it, then interview the leads to find those who are serious. If you're an experienced internet marketer and web designer, you could do the work yourself. If not, then you'll need to pay someone to do it - probably a $1,000 or more. Then, if you know how to drive traffic, the right kind of traffic - people interested in network marketing, you can do that yourself. If not, you'll need to either learn how to do it or pay someone to do it - again, probably a $1,000 or more. Next, you can interview the people, which I know you can do, so no need to pay anyone for that part.
So, for a minimum of $2,000 your in the lead generation business. Another option is a funded business proposal. This is where you offer an information product that would attract people interested in network marketing. They pay for the product, providing you funding and then you interview them to see if they are a quality lead for your business. Here again, if you are an experienced copy writer, internet marketer, and web designer, you can do all the work yourself. If not, then you'll need to pay between $5,000 and $10,000 to put together the system.
The best option is to use an already established funded business proposal. There are several out there, but only one designed by top network marketers specifically for network marketers and that's my new system, The 2 Percent Plan. Now, you can generate your own free mlm leads and get paid to do it. Go to www.the2percentplan.com/plus to see the system in action. Order my dynamic new e-book and get the lead generation system for FREE. Use the simple step-by-step marketing system and in no time you'll have an endless supply of free leads, new people joining your network marketing business, and an extra income stream of hundreds, maybe thousands of dollars. He who hesitates loses, so go to www.the2percentplan.com/plus today!
The truth be known, all the lead companies attract leads in the same way. They create a compelling information capture page, then they drive traffic to it. That becomes the lowest form of lead and the least expensive. However, some companies will interact with the lead to make sure they are truly a lead - that may be by e-mail or phone - interviewed leads are the highest quality and most expensive.
So, you could do the same thing as the lead company - create your own capture page, drive traffic to it, then interview the leads to find those who are serious. If you're an experienced internet marketer and web designer, you could do the work yourself. If not, then you'll need to pay someone to do it - probably a $1,000 or more. Then, if you know how to drive traffic, the right kind of traffic - people interested in network marketing, you can do that yourself. If not, you'll need to either learn how to do it or pay someone to do it - again, probably a $1,000 or more. Next, you can interview the people, which I know you can do, so no need to pay anyone for that part.
So, for a minimum of $2,000 your in the lead generation business. Another option is a funded business proposal. This is where you offer an information product that would attract people interested in network marketing. They pay for the product, providing you funding and then you interview them to see if they are a quality lead for your business. Here again, if you are an experienced copy writer, internet marketer, and web designer, you can do all the work yourself. If not, then you'll need to pay between $5,000 and $10,000 to put together the system.
The best option is to use an already established funded business proposal. There are several out there, but only one designed by top network marketers specifically for network marketers and that's my new system, The 2 Percent Plan. Now, you can generate your own free mlm leads and get paid to do it. Go to www.the2percentplan.com/plus to see the system in action. Order my dynamic new e-book and get the lead generation system for FREE. Use the simple step-by-step marketing system and in no time you'll have an endless supply of free leads, new people joining your network marketing business, and an extra income stream of hundreds, maybe thousands of dollars. He who hesitates loses, so go to www.the2percentplan.com/plus today!
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